Occasionally a post comes a long that moves me to share via this blog.
If you can spare 5 minutes, read Chris Brogan’s post Your Blog is Not Your Job. It’s an excellent reminder (if not wake-up call) that you should always have a desired outcome in mind when you’re spending time in social media.
Know the “so what” of your social media efforts.
Chris offers quick and practical tips for keeping on track, such as writing your objectives and physically putting them in your line of vision.
Thanks, Chris, for the great reminder.
